The end of elevator pitches?
Because elevators are no place to have a conversation. Who comes up with nonsense anyway?
Hey there, friends.
Do you have an elevator pitch? You know, a 30-second speech that showcases what you do and why you’re so bankable?
Great.
Kindly please destroy it.

You are not a product or a pitch. You’re a friggin’ storyteller and you don’t want to do business with anyone who thinks it’s cool to have conversations…
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